December 15, 2010

Social Media Campaigns; Introduction and Tips to Monitor Them Effectively

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization, Social Media Optimization, Social Networking, Uncategorized, Web 2.0, Web Design — Tags: , , , , , , , , , , , — Magnon Team @ 5:16 am

Now that we are talking about social media campaign today…let’s begin with discussing ‘what exactly social media is’…? And this is important because it will be a futile effort discussing social media campaign if the basics of Social Media remains unclear and more-so because even today we come across many people who are not aware of the basics of social media itself.

So let’s understand:

‘Social Media can be best defined as a platform/channel which allows people to communicate (share thoughts, opinion, information, knowledge etc) with other members present on the forum, thereby fulfilling their agenda of joining the forum which could be anything- advertising, entertainment or spreading awareness for any cause’. Some common examples of popular social media in present times include Facebook, Twitter & Linkedin. Now let’s understand what is Social Media Campaign-: ‘Any campaign that is conducted on one or more social networking platforms backed by a motive is called a Social Media Campaign‘.

Monitoring Social Media Campaign-

No matter how big or small a SMC is, it is imperative for the webmaster to keep a track of the campaign on regular basis, thereby monitoring its ROI to business. However, what needs to be checked-on, primarily depends on the goal & agenda of the campaign which could differ from business to business; for example spreading awareness, promotion of website, products or services, accelerating traffic, getting customers out of visitors etc.

Campaigns running on social networking platform, can be best tracked with the help of Analytics packages like Google Analytics, Omniture SiteCatalyst and many more. These tools should be interfaced with the website to give information such as site traffic trends, referral origins, and click paths of online visitors throughout the site. Apart from using website analytics, one can also choose from several tools that are specially designed for tracking social media campaigns. Examples- HootSuite, for Twitter helps in tracking statistics, SocialToo is for tracking follows etc. If you want to use Bookmarks as a part of your campaign and want to keep a tab of how readers are sharing your wrtite-ups then PostRank is the tool for you. For tracking campaigns running on Facebook, Facebook insights is one of the best options. There are also many other free tools like Addictomatic etc which can help you in monitoring your campaign across numerous networking sites.

However before using, please ensure the tool you are about to use will give you the best desired results.

For information regarding SEO/ SEM/ Web Design/ SMO/ Online Advertising/ Web Hosting/ Web Maintenance etc, please visit:

http://magnonsolutions.com/

November 4, 2010

Effective SEO Plugins to Keep Your Blog Updated and Happening…!

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization, Social Media Optimization, Social Networking, Web 2.0, Web Design — Tags: , , , , , , , , , — Magnon Team @ 3:38 am

As a matter of fact, there is very little known about SEO Plugins in conjunction with Wordpress Blogs apart from Meta info and Page Titles. And as the result of lack of knowledge, most of the people are under impression that Wordpress for blogging is by default SEO and search engine friendly (which is not completely true) thus there is no need for SEO optimization. However, contrary to this belief, it needs to be mentioned that Search Engine Optimization, also referred as SEO is not only about Meta Tags and Page Titles…rather there is much more to it.

There are numerous Plugins with the help of which you can further your optimization processes for better results!

Let’s see:

  • Effective Keyword Linker- Indeed the best to help you enhance your blog’s internal linking strength. Robust and valuable internal linking of a website or a blog always helps in making it search engine friendly and also adds to the SEO efforts. This also adds to the deep linking of the Wordpress blog. Most of the times it is all the major pages of the site which is interlinked flatly however, Google bots prefer contextual links with anchor texts, which makes it necessary to ensure that all the pages of the blog are properly interlinked. This also ensures deep crawling of the pages which increases the chances of pages getting high page ranks.
  • Plugin_External Links- This will be the most helpful plugin for you if you want to effectively manage and maintain external links on your blog for page rank issues. This plugin is complimented with advanced features which will allow you to control the appearance of external links on your blog too.

  • Google SEO Sitemap Generator- Also popularly known as Dagon Design’s Google SEO sitemap generator, it is one of the most common Plugins used by the webmasters for Wordpress Blogs now-a-days. Being a highly effective plugin, it can automatically create XML Sitemaps for every new blog post thus reducing the blogger’s/webmasters effort of updating the sitemap every time a new post is posted. So if you are a daily or regular blogger then this plugin is the best for you…!

  • Plugin_SEO Friendly Images- If you are interested in posting images on your blog then this is the plugin which is best suited to your needs.

  • AllinOne SEO plugin- It is most probably the most commonly used SEO plugin for Wordpress blogs. Try using it and it will definitely help you.

For information regarding SEO/ SEM/ Web Design/ SMO/ Online Advertising/ Web Hosting/ Web Maintenance etc, please visit:

http://magnonsolutions.com/

April 7, 2010

Importance of Backlinks & Tips To Get Quality Backlinks To A Website Easily…

Filed under: Internet Marketing, Search Engine Optimization, Uncategorized — Tags: , , , , — Magnon Team @ 6:38 am

It is a fact that link building plays a leading role in making a website popular among the global audience. It also greatly contributes in increasing the relevancy of the website among the search engines like Google, Yahoo and Bing. It is believed that the popular search engines like Google always prefer web pages that have maximum number of quality backlinks placed on them. Thus it means that the more quality back links you have on the important pages of your website that greater are the chances of the page appearing in the SERPs. Not only it helps in ensuring the visibility of web pages in the SERPs, but increasing number of backlinks also enables the website to achieve top search engine ranking positions thereby assisting it to become more and more popular.
However, it is also absolutely true that though links play a major role in website promotion and popularity, but at the same time getting quality links to a website is one of the most difficult aspects of ethical search engine process. There are many people who think that there are many ways of link generation in black hat SEO (unethical form of search engine optimization) but when it comes to white hat techniques then there is hardly any medium by which one can get quick quality links. But to correct the belief of all such people it is very necessary mention that even ethical SEO or as we say in common language: genuine search engine optimization process also have numerous ways by which a person can get authentic links to the important pages of their website. A few to mention are:

  • Comment on do-follow blogs- commenting on the blogs that have do-follow tags on them, is one of the easiest and most commonly used techniques for getting backlinks. For this, all you need to do is to go to relevant blogs, read their posts and give relevant comments (make sure you don’t over do it). Along with your comment you must also place the link of your website. And if the blogger will find your comment and your website relevant, then he will certainly place his link too.
  • Forum Signatures- Start posting on a continuous basis on forums like digitalpoint and place a link of your site in your signature. This way you can get a lot of back links but this method requires great deal of effort as spamming can easily get you into trouble.
  • Guest Posts- prepare relevant and good quality articles related to the theme of the blogger and make guest post on different blogs along with a few in-links to your blog site. However, here you need to be very sure about the quality of your content because that is what will persuade the blogger to publish your guest post.
  • Link Exchange- exchanging links with your friends or others you know, is also a common and easy way of link building.
  • Buy links from paid directories (with high PR) – getting help from reputed paid directories (with high PR) is also one of the quickest and easiest ways to get back links to a website.

So this time when you are in the need of backlinks, make sure that instead of worrying and wasting time you stick to the above mentioned steps and make maximum benefits from them.

For more information regarding Backlinks and ethical search engine optimization, please visit OUR WEBSITE

‘Magnon Solutions’ in SmartTechie’s List of Top 25 Internet Companies in India…! CLICK HERE TO VIEW THE ARTICLE

March 27, 2010

‘Magnon Solutions’ in SmartTechie’s List of Top 25 Internet Companies in India…!

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization, Social Networking, Web 2.0, Web Design — Tags: , , , , , , , , — Magnon Team @ 4:42 am

‘The Smart Techie’ one of the most powerfully distributed IT magazines with circulation of over 96,000 copies per month with a focused target audience of CTOs, CIOs, IT Managers and other members of the Digital fraternity, has featured Magnon Solutions Pvt. Ltd., amongst India’s Top 25 Internet Companies in its March 2010 edition”
[http://www.thesmarttechie.com/magazine/fullstory.php/RTVT358659298]

With joy and respect for the achievement, we at Magnon Solutions take this opportunity to acknowledge and thank every individual and organizations that have helped, supported and trusted us, during our successful business journey of 10 long years.

First, we would like to thank The Smart Techie for appreciating and rewarding our hard work and sincerity-dedication-commitment towards everything we do to satisfy our customers. This prized positioning is not only the result of our passion and continued effort to achieve success, but is also the outcome of our customers’ conviction and confidence in us as a comprehensive Interactive Media Services provider and the value proposition that we bring to the customer’s online initiatives. This makes it mandatory for us to sincerely thank all our customers; to mention a few: HBO, Bata, Emaar MGF, Daikin, HCL, Hyundai, Penguin Books, Bharti, FICCI, United Nations, HelpAge, Fever104, Hotspot, Ranbaxy, HDFC, ABN Amro, Schneider Electric, NEC, Axis Bank, Suzuki Motorcycles, Marks & Spencer, Videocon, Mahindra, ITZ Cash Card, Maruti Suzuki, Haier Appliances, The Claridges, Michelin, Samsung, Hilton… and the list goes unending.

[Please find a detailed list of clients at:  [http://www.magnonsolutions.com/clients/]

At last but never the least, we also thank the Magnon Team for their relentless and absolute dedication to the company.

rx cialis low price non prescription viagra buy generic viagra viagra oral buy levitra online viagra suppliers in the uk viagra canada order viagra viagra uk viagra sale buy cialis cialis no prescription online viagra cheapest cialis how does viagra work discount viagra order viagra online buy cheap viagra online uk online viagra natural viagra cialis no prescription lowest price viagra