November 24, 2010

Will Linking to Numerous Websites Diminish your Web Page Rank?

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization, Social Media Optimization, Social Networking, Web 2.0, Web Design — Tags: , , , , , , , , , , , , — Magnon Team @ 5:58 am

Most of the webmasters and search engine optimizers believe that the more backlinks/in-links/in-coming links you have on important pages of your website, (homepage, product pages, service pages etc) the more are the chances of your site being preferred and valued by the search engines. And this will be followed by increase in the chances of your web pages getting top page ranks.

This is because, Google Page Rank depends heavily upon the number of backlinks your web pages have and also because at many occasions Google has clearly stated that the outgoing links on the web pages does not have any direct influence on the page rank. And so, instead of giving links to many other prominent sites, one must pay more attention in getting links form them. However, when we say ‘getting links’ which means ‘backlinks’, it means getting them from quality sites i.e. sites that have high page rank from Google.

However, many times it becomes difficult for webmasters to get backlinks for their sites when they do not choose to give links to other sites. If this is the situation with you too, then there is a solution…If at all you cannot do without giving link to others then make sure you are linking your site to sites and are genuine, reputed and has high page rank and not to any other site that comes your way. It is very necessary because if a site gets banned due to its unethical practices and has a link of your site on it, then your site will also get in their network and this may increase the possibilities of getting you into a bad reputation.

Thus it is advisable that instead of cutting down on the number of outgoing links, ensure that you link your site with only trustworthy ones. And in case if it becomes necessary for you to link with someone you don’t know much about, then never ever forget to use no-follow tags; which helps in giving the crawlers necessary signal.

And most importantly, remember linking to sites will neither influence not affect your page rank till you are sure about whom you are linking to.

Thus, it is never the numbers but always the quality that works!

For information regarding SEO/ SEM/ Web Design/ SMO/ Online Advertising/ Web Hosting/ Web Maintenance etc, please visit:

http://www.magnonsolutions.com/

November 8, 2010

Links…Which Are Important For Google

Filed under: Web 2.0, Web Design — Tags: , , , , , — Magnon Team @ 5:23 am

It has been observed that now-a-days, like a trend every SEO content, Blog and even Web Pages are flooded with Links also called contextual links from top to bottom. For example there are a number of links in the content section of the blog and web pages, there are links all over the sidebars and not to forget the numerous anchor text links in the header and footer apart from the navigational links. Keeping this widely spreading trend in mind, it would not be wrong to say that it seems webmasters/SEOs are just blindly following the trend and placing as many links as they can on their web pages or SEO contents…just for the sake of getting extra attention from the Search Engines. And that too without giving a second thought to the result of it. i.e. without thinking, whether placing as many links will really be helpful or not…is it true that Google gives extra weightage to the links or treats them equally etc.

As a matter of fact, most of the webmasters generally place links because they think the more links they will have on their web pages, blog or content, the more importance it will be given by the search engine; Google. And this will consequently also boost the chances of their page getting high Page Rank & showing in SERPs and all this will lead to increased traffic…However, for the correct information of all these people it needs to be told that what they believe in, is only partly correct and is partly wrong. This is because though links play an important role in getting attention from the search engines, however we as well as the Google Bots which are quite intelligent very well understand that links on the sidebar, footer, header etc are navigational and mostly copyright links and thus does not mean much to the  Search Engine. Moreover, links in the content or article which are also referred as in-content link, is what is most important for Google.

For information pertaining to SEO/ SEM/ Web Design/ SMO/ Online Advertising/ Web Hosting/ Web Maintenance etc, please visit:

http://magnonsolutions.com/

November 4, 2010

Effective SEO Plugins to Keep Your Blog Updated and Happening…!

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization, Social Media Optimization, Social Networking, Web 2.0, Web Design — Tags: , , , , , , , , , — Magnon Team @ 3:38 am

As a matter of fact, there is very little known about SEO Plugins in conjunction with Wordpress Blogs apart from Meta info and Page Titles. And as the result of lack of knowledge, most of the people are under impression that Wordpress for blogging is by default SEO and search engine friendly (which is not completely true) thus there is no need for SEO optimization. However, contrary to this belief, it needs to be mentioned that Search Engine Optimization, also referred as SEO is not only about Meta Tags and Page Titles…rather there is much more to it.

There are numerous Plugins with the help of which you can further your optimization processes for better results!

Let’s see:

  • Effective Keyword Linker- Indeed the best to help you enhance your blog’s internal linking strength. Robust and valuable internal linking of a website or a blog always helps in making it search engine friendly and also adds to the SEO efforts. This also adds to the deep linking of the Wordpress blog. Most of the times it is all the major pages of the site which is interlinked flatly however, Google bots prefer contextual links with anchor texts, which makes it necessary to ensure that all the pages of the blog are properly interlinked. This also ensures deep crawling of the pages which increases the chances of pages getting high page ranks.
  • Plugin_External Links- This will be the most helpful plugin for you if you want to effectively manage and maintain external links on your blog for page rank issues. This plugin is complimented with advanced features which will allow you to control the appearance of external links on your blog too.

  • Google SEO Sitemap Generator- Also popularly known as Dagon Design’s Google SEO sitemap generator, it is one of the most common Plugins used by the webmasters for Wordpress Blogs now-a-days. Being a highly effective plugin, it can automatically create XML Sitemaps for every new blog post thus reducing the blogger’s/webmasters effort of updating the sitemap every time a new post is posted. So if you are a daily or regular blogger then this plugin is the best for you…!

  • Plugin_SEO Friendly Images- If you are interested in posting images on your blog then this is the plugin which is best suited to your needs.

  • AllinOne SEO plugin- It is most probably the most commonly used SEO plugin for Wordpress blogs. Try using it and it will definitely help you.

For information regarding SEO/ SEM/ Web Design/ SMO/ Online Advertising/ Web Hosting/ Web Maintenance etc, please visit:

http://magnonsolutions.com/

May 25, 2010

Want To Generate Backlinks For Your Website…Here Are The Tips…!

Filed under: Internet Marketing, Magnon Solutions, Search Engine Optimization — Tags: , — Magnon Team @ 6:17 am

It is quite evident and you must be aware of the fact that backlinks are one of the most important aspects of search engine optimization. The increasing number of backlinks (also known as in-links or incoming links) not only indicate the popularity of a website but it is also symbolic of the websites’ compatibility to search engines friendliness. In simple words it can be said that ‘the more backlinks you have on your website, the more it will be preferred and valued by the renowned search engines like Google, Yahoo, Bing etc.

However, while talking of incoming links it is necessary to mention that since they are the mostly preferred and valued links by the search engines, it is necessary to ensure that the backlinks that are placed on a website is quality driven and not just for the namesake. Thus in a nutshell it can be said that the more quality backlinks you have on your web page, more likely are the chances of the page achieving top search engine rankings and the page showing in the SERPs.

So now after knowing the benefits of backlinks if you are inspired by the idea and thus want to have more and more of such links on your website / relevant web pages then to make the process easier for you, I have mentioned some tips which will help you in creating maximum number of such links.

Let’s see:

• Try to be the first one to reveal relevant developments/information related to the theme of your website. This will add to its popularity and moreover, will make it helpful/informative amongst its target audience. Then people will start placing their link on your website, which will act as backlinks for your web page.

• Try to be positively different from your competitors, but at the same time be in sync with the latest trend. – having a different approach while presenting the same news will help you in pulling-of the targeted audience. Thus it will also add to the number of backlinks on your site.

• Come up with contents that are informative, interesting and influencing as it will help in attracting online readers. You can use them with a link of your website present on it and publish it on numerous top ranking directories to get maximum number of quality backlinks.

For any type of information regarding SEO/SEM/Web Optimization/Web Designing services, please visit: http://magnonsolutions.com/

‘Magnon Solutions’ in SmartTechie’s List of Top 25 Internet Companies in India…!

http://www.thesmarttechie.com/magazine/fullstory.php/RTVT358659298

July 10, 2009

To get on high rankings on search engines for your website, use keywords intelligently within your site!

Filed under: Internet Marketing, Search Engine Optimization — Tags: , , , , , , — Magnon Team @ 12:31 am

Technology reaching heights, web customers usually ignore the basic things that can make a difference to your business. Keywords or key phrases can be said to be the main factor responsible for giving visibility to your website or help the customers reach you through the web. In other words, if a web user types the keywords relating to your products or services on the search engines, the keywords should be such that it lands up on your website. So, for optimizing your website on the search engines, your keywords should have more value compared to others.

Tactics of deciding on the right keywords:

Take a note of a few things that you should keep in mind while choosing the right keywords –

  • First of all, try to do a swapping business. Think yourself to be a customer and make a research on the keywords you will use in the search engines to find your website.
  • There are many keyword tools specifically designed to assist you in your search for keywords. These tools include Google Adwords Keyword Tool, Google Insights, Wordtracker, etc. These tools will tell you how popular your keywords are, in which region of the world it is mostly searched for, and also displays similar keywords.
  • Also, get ideas from everyone and everywhere you can find (don’t forget your competitors’ sites) and list them all.

Keyword density:

The relevance of a web page is determined by means of its keyword density. The standard keyword density for major keywords is 3-7% and that of minor keywords is 1-2%. If the percentage of keywords is too high, the search engines consider it to be a spam and if it is too low, the keywords will not be very effective. Although there are no strict rules, 5-10 keywords in each page is considered to be a reasonable count.

Placing of the keywords:

Although the quantity of keywords is important for effective SEO results, the quality is equally important. There are certain placements of keywords that the search engines reach easily. Lets check for keyword placing starting from the top of the window:

  • Place 3-5 keywords in the URL because it tells all about your website.
  • Another unique place for locating your major keywords is the page title; because it usually gets displayed in search engines.
  • If the paragraphs are lengthy, place the main keywords on every paragraph; and if they are short, place them after every 2nd paragraph.
  • Try to place the keyword at the concluding sentence of your content.

If your potential customers are unable to find you, your website cannot be considered to be great however content rich it might be.  So, make some effort at the beginning to allow positive results continue.

Why not try on these guidelines for valuable traffic roll in to your website!

We welcome your thoughts and views…

By: Shabana

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